A CLEVER WAY AROUND THE STIGMA ASSOCIATED WITH SEEKING MENTAL HEALTH HELP, SO YOU CAN IMPACT MORE LIVES WITH YOUR WORK

A lot of therapists I talk to are actively looking for ways to break down the stigma associated with seeking mental health help.

I've seen all kinds of awareness campaigns, ranging from community outreach to social media campaigns, to t-shirts and baseball caps.

In this brief video I describe a highly effective way of impacting more peoples' lives while getting around the stigma and getting your life-changing work into more peoples heads and hearts.

It's called the coaching program.

A coaching program is not just "coaching". It's not about taking a certification or adding the word coach to your website or business card.

A coaching program, when done correctly, is marketed as a way for people to solve a problem in their lives.

It's non-clinical, so there are no terms or diagnosis, therefore no stigma.

It's group-based, which means your time is highly leveraged and you're no longer beholden to an unreasonable number of clinical hours for a salary that is well beneath your level of qualification

It's self-paid, upfront.

And they get great results - in fact coaching programs are a $1bn industry in the US already.

More in today's video....