How Much Should I Charge For My Online Course Or Online Coaching Program?

 As mental health professionals figure out if launching one or the other is a good move for them, this question usually comes up early on.

The answer is, for an online course you'll charge $100-$1,995.

For an online group coaching program you it's good to begin at $2,000-$5,000.

There are examples of much higher-dollar mentorships especially in corporate. But here's the rub. If you're offering an all-digital online course you're probably going to pocket only a fraction of what you charge. If you're offering an online coaching program your margin will initially exceed 90%.

In this video I explain the economics behind both....